Press pack Floralies of Ghent
Monday, November 30, 2015 — In the spring of 2016, Ghent will be a new, dynamic and interactive city festival richer with the Ghent Floralies. The Arts Quarter - the Bijloke site, the Leopold Barracks, Sint- Pietersplein and the Citadel Park - will form the setting for a 10-day bustling flower and plant festival with a magical world of flowers and plants, floral art installations and sensational, inspirational gardens. Visitors will be able to do more than just look and admire; they will have an opportunity to experience and take part in interactive and participative workshops.
After several events centring around the Floralies Hall and Flanders Expo, the Ghent Floralies is now returning to the city. Leading national and international florists, ornamental growers, landscape architects and artists will showcase their most beautiful creations in four locations in the Arts Quarter - the Bijloke site, the Leopold Barracks, Sint-Pietersplein and Citadel Park. In addition to a wide range of workshops, pop-ups, green rooms and concept rooms, the Flemish ornamental plant cultivation sector will also exhibit the latest developments in research and innovation.
Prepare yourself for a dynamic and interactive city festival that will appeal to people of all ages. Come, see, experience and participate in the various activities and enjoy the burst of colour and fragrance in this floral paradise!
IN THE SPOTLIGHT
FLOWERS & PLANTS
Flowers and plants conquer everyone’s hearts, and they are the stars of the show. Expect to explore a new and surprising trail.
Leading floral artists from all over the world will play an important role at all the sites. You will be able to admire the work of top florists and grandmasters who confront floral art with fine art at these historical sites.
Gardening is popular, whether urban or rural, horizontal or vertical, alone or together. Be inspired to test your own green thumb and bring some green into your city, street or home.
The 35th Floralies is also celebrating art for the first time. Belgian and foreign artists will set up some amazing floral creations in several spectacular locations.
In short, the 2016 Ghent Floralies offers an international exhibition that brings nature inside the city limits in an educational and interactive manner. More than ever before, this new approach allows the event to become the face of the Flemish ornamental plant cultivation sector and helps to emphasise the importance of research and innovation.
ADMIRE FLORAL CREATIONS BY RENOWNED FLEMISH FLORISTS AT ALL SITES
MARK COLLE & TEAM
Floral piece on Sint-Pietersplein.
Mark Colle is everything but your average florist. He quit school at fifteen and took an interest in floral art. Thanks to his pieces for Dries Van Noten, Ann Demeulemeester and Raf Simons, Mark has become a highly sought-after florist who travels the world with his floral creations. http://www.baltimorebloemen.be
Floral piece in the Floralies Hall.
Geert Pattyn enjoys a great deal of fame both in Belgium and abroad further to his demonstrations and workshops, participation in competitions, and as an editor at Fleur Creatief. Geert’s style can be described as pure, simple and natural.
Stef Adriaenssens acquired expertise through competitions, teaching, exhibitions and product design. Stef’s most noticeable trait is his quest for pure beauty, preferably with a fresh design. http://www.floristiek.com
TOM DE HOUWER
Monumental floral installation at the entrance to the Bijloke site.
Tom De Houwer trained as a graphic designer, but ultimately opted for floral design. He is regularly requested to do photo shoots for magazines (Fleur Creatief & Fleur@home) and designed a collection of pots for Serax. Tom regularly gives workshops and demonstrations for both professional florists and flower arrangers, and also likes to hold large-scale exhibitions. http://www.tomdehouwer.com
FREDERIEK VAN PAMEL
Floral piece in the MSK Forum.
Frederiek Van Pamel is a floral artist with an interior and concept shop. He has a preference for special objects, from small to large pieces of furniture, from cute, little bouquets to grandiose arrangements or specially scented roses, fresh from Ecuador. http://www.frederiekvanpamel.be
4 SITES – 4 THEMES
Flowers and plants will carry on a varied dialogue with each of the beautiful, prestigious city locations in the Ghent Arts Quarter.
EAST MEETS WEST
Step into a world full of azaleas, camellias and bonsai trees with our guest country, Japan.
Some of the leading floral artists from the East and West will bring their most stunning creations to life here. Discover the world of ikebana with leading florist Akane Teshigahara and admire the Japanese art of flower arrangement.
Akane Teshigahara is one of the big names at the Ghent Floralies. This international florist became the fourth “Iemoto” (headmistress) of the Sogetsu School in 2001. She presents “Iemoto Ikebana Live” at various locations throughout Japan. In addition to this she works with artists from various disciplines, such as dancers, musicians, calligraphers, etc. For more than 20 years she has been a driving force behind the “Akane Junior Class”, through which she helps children develop their sensitivity through ikebana. She has also been a guest lecturer at Joshibi University of Art and Design since 2014.
Japan is the guest of honour at the 2016 Ghent Floralies. Ghent and Kanazawa have been sister cities since 1971, and they have had artistic, economic and administrative relations for 150 years. In the framework of this successful cooperation agreement, the city of Kanazawa will be designing a Japanese garden at the 2016 Ghent Floralies.
TREES AND THE CITY
The current trend is all about urban green spaces, and vertical gardening is a wonderful example of this. Flowers, plants and trees transform the city into a pleasant and liveable environment, and you will discover all this and more in the barracks’ inner courtyard.
PAST & FUTURE
A tantalising presentation, from laurels to roses, and from rhododendrons to a speaking plant. A gigantic flower chandelier is suspended inside Saint Peter’s Church, and flowers and capital sins meet in the abbey’s corridors. Lie down on the plant psychologist’s couch, discover urban agriculture in the World of Kina and don’t forget to visit the abbey garden and Bob Verschueren’s breath-taking land art installation. An amazing experience!
TOMAS DE BRUYNE together with HITOMI GILLIAM and NATALIA ZHIZKO
Impressive flower chandelier in Saint Peter’s Church
Within the Baroque setting of Saint Peter’s Church, Tomas De Bruyne, an internationally renowned Belgian florist, is creating a majestic floral chandelier together with two leading florists, Hitomi Gilliam (Canada/USA) and Natalia Zhizko (Russia).
De Bruyne’s design respects the architecture of Saint Peter’s Church while also adding modern touches of colourful crystal that reference the stained glass windows. The sun in the dome provides a strong visual aspect together with a playful character so that you can discover the flowers in a different way at every moment of the day.
Art is the barometer of the zeitgeist. Tomas De Bruyne uses rich, playful colours, Baroque shapes, flowers, materials, finishings and products in line with contemporary trends.
A PARTY FOR ALL THE SENSES
The Floralies Hall is back on the programme, with the Flemish ornamental plant cultivation sector in the spotlight. Ornamental growers, florists, creative designers and landscape architects demonstrate their craftsmanship and create the ultimate emotion using flowers and plants.
Take a stroll through the show gardens and inspirational gardens, which are perfect reflections of the latest trends.
THE FLORALIES HALL COVERED IN GREEN AGAIN AFTER 30 YEARS
The concept for the AVBS group stand in the Floralies Hall was designed by the architectural team of Inge De Bruycker, Denis Dujardin and Geert Pattyn.
The stand will be a flowing “landscape” instead of a “hodgepodge” of individual floral stunts. The Ghent Azalea will continue to hold a starring role, but the focus will be on the context in which azaleas can be combined with other plants. This approach ties in with what is going on within the contemporary green experience. Frugality with a strong, simplistic design language is the motto, and colour compatibility comes in at second place. The entire landscape of the AVBS group stand will consist of different themed colour chambers or colour zones.
Green and flowering houseplants, garden plants, annuals, cut flowers and more are brought together and combined into a single, massive landscape sculpture.
GERDA STEINER & JÖRG LENZLINGER
Metafloristic - Monumental art installation in the Museum of Fine Arts (MSK)
This artistic duo is letting an installation grow within the central hemicycle of the MSK using materials that they gathered in Ghent (from the botanical gardens, parks, local growers) and with materials from their own collections (parts of plants, artificial plants, curiosities). The artists are looking forward to filling this space with delicate and exuberant flora. Stroll under the installation, lay down on one of the beds and lose yourself in the details.
Friday, 22 April, to Sunday, 1 May 2016, from 8 a.m. to 10 p.m. (no entrance permitted after 9 p.m.)
The Ghent Floralies will take place in the Arts Quarter in Ghent. Refreshments and snacks will be available along the route.
Bijloke site, entrance on Godshuizenlaan, Ghent
Leopold Barracks, Ghent
Sint-Pietersplein, entrance on Sint-Amandplein
Ghent Citadel Park, entrance on Charles de Kerchovelaan, Ghent
Day ticket (from 22 through 24/4/2016): €35
Day ticket (from 25 through 1/5/2016): €32
Discounts apply for children, young people, students, schools and groups.
Order your tickets now via the website - www.floralien.be or by phone on
+32 (0)70 345 999 (€0.30/min.; telephone lines are open weekdays from 9 a.m. to 12:30 p.m. and 1:30 p.m. to 6 p.m.)